Usayizi wemakethe yokubonisa umhlaba wonke wawulinganiselwa ku-USD 148.4 billion ngo-2021 futhi kulindeleke ukuthi ufinyelele ku-USD 177.1 billion ngo-2026. Kulindeleke ukuthi ukhule ku-CAGR ka-3.6% phakathi nesikhathi sokubikezela. Ukwamukelwa okwandayo kokuboniswa kwe-OLED ezinhlelweni ezahlukahlukene, ukusetshenziswa okwandayo kwezibonisi ze-LED odongeni lwevidiyo, ama-TV, nezinhlelo zokusebenza zezimpawu zedijithali, isidingo esikhulayo sokuboniswa okusebenzisanayo ezinhlelweni ezahlukahlukene, kanye nesidingo esikhulayo semishini yezokwelapha esekwe ekubonisweni, okubandakanya ama-ventilators nama-respirators, ngenxa yalokho. kubhubhane lwe-COVID-19 yizici ezibalulekile zokushayela emakethe.
I-Market Dynamics:
Umshayeli: Ukwenyuka kokusetshenziswa kwezibonisi ze-LED odongeni lwevidiyo, ama-TV, nezinhlelo zokusebenza zezimpawu zedijithali
Izibonisi ze-LED ziphakathi kohlobo olusetshenziswa kakhulu lobuchwepheshe bokubonisa ezinhlelweni ezihlukahlukene. Iphethe usayizi omkhulu wemakethe uma uqhathaniswa nobunye ubuchwepheshe. Eminyakeni yamuva, imboni yokubonisa i-LED isikhulile, kodwa hhayi mayelana nokuqanjwa kabusha. Enye yentuthuko yakamuva ekubonisweni kwe-LED ukwenziwa kancane kwezingxenye ezidingekayo ukuze kwakhiwe isikrini se-LED. I-Miaturization inike amandla izikrini ze-LED ukuthi zibe mncane kakhulu futhi zikhule zibe osayizi abakhulu, okuvumela izikrini ukuthi ziphumule kunoma iyiphi indawo, ngaphakathi noma ngaphandle. Izinhlelo zokusebenza zama-LED ziphindaphindekile, ikakhulukazi ngokwengxenye ngenxa yentuthuko yezobuchwepheshe, okuhlanganisa ukulungiswa okuthuthukisiwe, amandla okukhanya okukhulu, ukuguquguquka komkhiqizo, nokuthuthukiswa kwama-LED angaphezulu aqinile nama-LED amancane. Izibonisi ze-LED ziphinde zisetshenziswe kabanzi ezinhlelweni zezimpawu zedijithali, njengokukhangisa, namabhodi okukhangisa edijithali, okusiza amabhrendi ukuthi ahluke kwezinye. Isibonelo, ngo-Agasti 2018, i-Peppermill Casino e-Reno, Nevada, yafaka udonga lwevidiyo olugobile lwe-LED oluvela ku-Samsung. Ngakho-ke, izibonisi ze-LED zisetshenziswa kabanzi ukuthuthukisa ulwazi lwamakhasimende. Abanye babaholi kulo mkhakha ngabakwaSamsung Electronics (South Korea) noSony (Japan), kulandele iLG Corporation (South Korea) neNEC Corporation (Japan).
Ukuzibamba: Ukwehla kwesidingo sokuboniswa okuvela emkhakheni wezokudayisa ngenxa yoshintsho olukhulu oluya ekukhangisweni kwe-inthanethi nokuthenga
Ukukhangisa kwedijithali kuyinkimbinkimbi kakhulu, kwenziwa okomuntu siqu, futhi kuhambisana manje. Abathengi bachitha isikhathi esiningi ku-inthanethi kunangaphambili, futhi ukukhangisa kwedijithali kunikeza indlela ekahle yokufinyelela abasebenzisi bamadivayisi amaningi, abaneziteshi eziningi. Ngakho, ukukhangisa ku-inthanethi sekuthole ukuduma eminyakeni yamuva. Ngaphezu kwalokho, ukutholakala okusabalele kwe-inthanethi kukhuthaze ukukhula okukhulu kwezokukhangisa kwedijithali. Ukwenyuka kwemali ekukhangiseni okuku-inthanethi ngabadlali abakhulu abahlukahlukene, abanjengo-Facebook ne-Google, nakho kuyisici esikhulu sokusetshenziswa kakhulu kokukhangisa ku-inthanethi. Ukukhangisa ngohlelo nakho kuya ngomfutho. Ukukhangisa ngohlelo kubhekisela ekusetshenzisweni kwezinhlelo ezizenzakalelayo nedatha ukwenza izinqumo zokuthenga imidiya ngaphandle kokuphazanyiswa umuntu. Ngenxa yalokhu, isidingo semibukiso, ebesisetshenziselwa ukukhangisa imikhiqizo nemikhiqizo ezitolo nasezindaweni zentengiso, sehle kakhulu.
Ithuba: Ukukhula kokwamukelwa kwezibonisi ezigoqekayo nezivumelana nezimo
Izibonisi ezigoqekayo sezidumile kumathebulethi, ama-smartphone, nezincwadi zokubhalela eminyakeni yakamuva. Amaphaneli esibonisi aguqukayo ayagobeka ngenxa yama-substrates avumelana nezimo asetshenziselwa ukuwakha. I-substrate eguquguqukayo ingaba ipulasitiki, insimbi, noma ingilazi eguquguqukayo; amaphaneli epulasitiki nawensimbi alula, azacile, futhi aqinile futhi awanqamuki. Amafoni asongekayo asekelwe kubuchwepheshe bokubonisa obuvumelana nezimo, obakhelwe eduze kwezikrini ze-OLED. Izinkampani ezifana ne-Samsung ne-LG zingamaphaneli wokubonisa we-OLED akhiqiza ngobuningi omakhalekhukhwini, amasethi kamabonakude, namawashi ahlakaniphile. Nokho, lezi zibonisi aziguquguquki ncamashi ngokombono wabasebenzisi bokugcina; abakhiqizi bayagoba noma bagobe lawa maphaneli wokubonisa futhi bawasebenzise emikhiqizweni yokugcina. Abanye babathuthukisi abakhulu bobuchwepheshe obugoqekayo be-OLED bafaka i-Samsung ne-BOE Technology. NgoMeyi 2018, i-BOE yabonisa ubuchwepheshe obusha obusha, okuhlanganisa isibonisi se-OLED esingu-6.2 inch 1440×3008 (1R) esinesendlalelo sokuthinta kanye ne-7.56″ 2048 × 1535 OLED egoqekayo.
Inselele: Isithiyo ku-supply chain nezinqubo zokukhiqiza ngenxa ye-COVID-19
Amazwe amaningi abebeke noma asaqhubeka nokubeka izivalo ukuze kuqukethe ukusabalala kwe-COVID-19. Lokhu kuphazamise uchungechunge lokunikezela ngezimakethe ezahlukahlukene, kufaka phakathi imakethe yokubonisa. Izithiyo zochungechunge lokuhlinzeka zidala izinselelo kubakhiqizi bombukiso ekukhiqizeni nasekuhlinzekeni ngemikhiqizo yabo. I-China iyizwe elihlaselwe kakhulu uma kuziwa ekukhiqizeni imibukiso ngenxa ye-COVID-19. Abakhiqizi bavunyelwe kuphela u-70% kuya ku-75% wokusetshenziswa kwamandla uma kuqhathaniswa nezinga elivamile lika-90% kuya ku-95%. Isibonelo, i-Omdia Display, umkhiqizi wesibonisi e-China, ilindele ukwehla ngo-40% kuya ku-50% ekukhiqizweni kwayo yonke into ngenxa yokushoda kwabasebenzi, ukushoda kosekelo lwezokuthutha, nezinqubo zokuvalelwa yedwa.
Ubuchwepheshe be-LCD buzolandisa ngesabelo esikhulu semakethe yokubonisa ngo-2026
Ubuchwepheshe be-LCD busetshenziswe kabanzi emikhiqizweni yokubonisa emashumini ambalwa eminyaka adlule. Njengamanje, izinkambu eziningi, njengezitolo, amahhovisi ezinkampani, namabhange, zisebenzisa imikhiqizo esekwe ku-LCD. Ingxenye ye-LCD yayibambe isabelo semakethe esikhulu kunazo zonke ngo-2020 futhi yayiyingxenye evuthiwe. Kodwa-ke, ubuchwepheshe be-LED kulindeleke ukuthi buqophe izinga lokukhula elivelele ngesikhathi sokubikezela. Ukuthuthuka kubuchwepheshe be-LED kanye nemvelo yayo yokonga amandla kushayela imakethe yalobu buchwepheshe. Izinto ezinjengokuncintisana okuphezulu okuvela kubuchwepheshe obusha, ukuphazamiseka kwesilinganiso sokufunwa, kanye nokwehla kwama-ASP amaphaneli wokubonisa we-LCD kulindeleke ukuthi kucindezele imakethe yokubonisa ye-LCD ekukhuleni okungekuhle ngesikhathi sokubikezela. Ngaphezu kwalokho, i-Panasonic ihlela ukumisa ukukhiqizwa kwe-LCD ngo-2021. Abakhiqizi be-TV ababalulekile, njenge-LG Electronics kanye ne-Sony, balahlekelwa kakhulu ngenxa yokwehla kwesidingo samaphaneli e-LCD.
Ama-Smartphones azolandisa ngesabelo esikhulu semakethe yokubonisa ngo-2026
Imakethe yama-smartphones kulindeleke ukuthi ibambe iqhaza elikhulu emakethe. Lokhu kukhula kuzogqugquzelwa ikakhulukazi ukwemukelwa okwandayo kwe-OLED nezibonisi eziguqukayo ngabakhiqizi bama-smartphone. Ukuthunyelwa kwezibonisi ze-OLED eziguquguqukayo ezinenani eliphezulu zikhula ngesivinini esisheshayo; lo mkhuba kulindeleke ukuthi uqhubeke phakathi nesikhathi sokubikezela. Ingxenye yezingubo ezigqokekayo ezihlakaniphile isivele njengendlela entsha yokukhula emakethe yomhlaba. Isidingo sale mishini sikhula ngokushesha, futhi ngokwamukelwa okuphezulu kobuchwepheshe be-AR/VR, isidingo sezinto ezigqokekayo ezihlakaniphile kulindeleke ukuthi senyuke kakhulu ngesikhathi sokubikezela.
I-APAC ukufakaza i-CAGR ephezulu kakhulu emakethe yokubonisa ngesikhathi sokubikezela
I-APAC kulindeleke ukuthi ifakaze i-CAGR ephezulu kakhulu ngesikhathi sokubikezela. Inani elikhulayo lezitshalo zokukhiqiza amaphaneli kanye nokwamukelwa ngokushesha kwezibonisi ze-OLED ngezinye zezinto ezibambe iqhaza ekukhuleni kwemakethe esifundeni. Izindleko zabasebenzi ziphansi ku-APAC, okunciphisa izindleko zokukhiqiza eziphelele zamaphaneli wokubonisa. Lokhu kuye kwaheha izinkampani ezahlukene ukuthi zisungule izitshalo zazo ezintsha ze-OLED kanye ne-LCD zokukhiqiza amaphaneli kulesi sifunda. Izimboni zama-elekthronikhi zabathengi, abadayisi, i-BFSI, ezempilo, ezokuthutha, nezemidlalo nezokuzijabulisa kulindeleke ukuthi zibe neqhaza elikhulu ekukhuleni kwemakethe yokubonisa e-APAC. Ukwengeza, ukwenyuka kokwamukelwa kwemishini yokubonisa ezimbonini ezahlukahlukene, ikakhulukazi emazweni anjenge China, India, neSouth Korea, kuyisici esibalulekile esisekela ukukhula kwemakethe. Ngaphezu kwalokho, ngenxa yobhadane lwe-COVID-19, isidingo sama-smartphones kanye namalaptop senyukile ngenxa yenkambiso yokusebenzela ekhaya. Futhi, izikhungo zezimali nezemfundo zisebenzisa izindlela zokufundisa zedijithali. Lezi zici zinomthelela ekwandeni kwesidingo semibukiso emincane nemikhulu ngezinjongo zezohwebo nezamabhizinisi.
Abadlali Ababalulekile Bemakethe
AbakwaSamsung Electronics (South Korea), LG Display (South Korea), BOE Technology (China), AU Optronics (Taiwan), kanye ne- INNOLUX (Taiwan) baphakathi kwabadlali abakhulu emakethe yokubonisa.
Ububanzi bombiko
|
Bika i-Metric |
Imininingwane |
| Usayizi Wemakethe Ukutholakala Iminyaka | 2017–2026 |
| Base Year | 2020 |
| Isikhathi Sokubikezela | 2021–2026 |
| Izibikezelo Units | Inani (USD) |
| Izingxenye Ezihlanganisiwe | Ngobuchwepheshe bokubonisa, usayizi wephaneli, uhlobo lomkhiqizo, mpo, kanye nesifunda |
| Izindawo Ezihlanganisiwe | INyakatho Melika, iYurophu, i-APAC, ne-RoW |
| Izinkampani Ezihlanganisiwe | Samsung Electronics (South Korea), LG Display (South Korea), Sharp (Foxconn) (Japan), Japan Display (Japan), Innolux (Taiwan), NEC Corporation (Japan), Panasonic Corporation (Japan), Leyard Optoelectronic (Planar) (China), BOE Technology (China), AU Optronics (Taiwan), kanye Sony (Japan). Bangu-20 sebebonke abadlali abakhavwe. |
Lo mbiko wocwaningo uhlukanisa imakethe yokubonisa, ngobuchwepheshe bokubonisa, usayizi wephaneli, uhlobo lomkhiqizo, mpo, kanye nesifunda.
Imakethe Isekelwe Kubuchwepheshe Bokubonisa:
- I-LCD
- I-OLED
- I-Micro-LED
- I-LED ye-Direct-vew
- Okunye
Imakethe Ngokusekelwe Kusayizi Wephaneli:
- Imibukiso emincane
- Amaphaneli amancane naphakathi nendawo
- Amaphaneli amakhulu
Imakethe Isekelwe Ohlotsheni Lomkhiqizo:
- Ama-Smartphones
- Amasethi kamabonakude
- Ama-PC Monitors namaLaptops
- Digital Signage /Izibonisi Zefomethi Enkulu
- Izibonisi Zezimoto
- Izibhebhe
- Okugqokekayo Okuhlakaniphile
- I-Smartwatch
- I-AR HMD
- I-VR HMD
- Abanye
Imakethe Isekelwe Ekumeni:
- Umthengi
- Ezezimoto
- Ezemidlalo Nokuzijabulisa
- Ezokuthutha
- Ukudayisa, Ukungenisa Izihambi, kanye ne-BFSI
- Izimboni & Enterprise
- Imfundo
- Ukunakekela impilo
- Defense & Aerospace
- Abanye
- Imakethe Isekelwe Esifundeni
- i-America esenyakatho
- E-US
- Canada
- eMexico
- EYurophu
- Germany
- E-UK
- France
- I-Europe yonke
- APACRoW
- China yonkana
- Japan
- INingizimu Korea
- I-Taiwan
- I-APAC esele
-
- i-South America
- Middle East & Africa
Intuthuko Yakamuva
- Ngo-Ephreli 2020, i-AU Optronics yabambisana ne-PlayNitride Inc., umhlinzeki wobuchwepheshe be-Micro LED, ukuthuthukisa ubuchwepheshe bokubonisa obunokulungiswa okuphakeme be-micro LED. I-AUO ne-PlayNitride ngayinye isebenzise ubuchwepheshe bayo ekubonisweni kanye ne-LED ukuze ithuthukise ngokuhlanganyela isibonisi se-LED esivumelana nezimo esihamba phambili esingu-9.4-intshi esinobukhulu obuphezulu be-pixel obungu-228 PPI.
- NgoFebhuwari 2020, abakwaSamsung bethula isikrini sabo se-Onyx e-Australia e-HOYTS Entertainment Quarter eMoore Park, eSydney, eyokuqala e-Australia. Isitolimende esisha sibonisa isikrini sakamuva se-Samsung samamitha ayi-14 se-Onyx Cinema LED.
- NgoJanuwari 2020, i-LG Display yethule izibonisi zayo zakamuva nobuchwepheshe e-CES 2020 e-Las Vegas kusukela ngoJanuwari 7 kuya ku-10. Inkampani izokwethula isibonisi se-Bendable OLED esingu-65-intshi esingu-55-intshi (FHD) Isibonisi se-OLED esobala.
- NgoJanuwari 2020, i-BOE Health Technology kanye ne-Beijing Emergency Medical Center babambisane ukuze bathole imodeli entsha “ye-IoT + yokunakekelwa kwangaphambi kwesibhedlela” ukuze kusetshenziswe ubuchwepheshe be-IoT ohlelweni lokunakekelwa ngaphambi kokuya esibhedlela futhi basebenzisane ukuze kuthuthukiswe ukusebenza kahle kokunakekelwa kwangaphambi kwesibhedlela. eChina.
- Ngo-Agasti 2019, i-LG Display yamemezela ukuvulwa kwesikhungo sayo sokukhiqiza iphaneli ye-OLED yesizukulwane esingu-8.5th (2,200mm x 2,500mm) e-Guangzhou, e-China, ukuze kukhiqizwe amaphaneli e-OLED anosayizi omkhulu ayizigidi eziyi-10 ngonyaka.
Isikhathi sokuthumela: Jun-29-2021