The development and change of the commercial market is like a series that never ends. Newcomers will always be the protagonists, but only those who continue to study acting skills and create new roles with old faces can become “old drama bones”.
On August 15, Longgang Vanke Plaza “LIFE4 Floor” grandly opened. This adjustment is a “rejuvenation” of the ice rink and the overall space in the high-floor “cold area” of the project. It is another ¡°big tone¡± of Vanke Plaza since its opening in 2013, following 2016 and 2018. The transparent screen has also injected creativity and vitality into the renewal of Vanke Plaz
The renovation of Vanke Plaza is based on exploring the ideal life style and building a “fourth space” for new social relationships. It uses natural elements such as water, trees, and flowers to organically integrate ecological art with the commercial environment. The high protection level of the magic series LED transparent screen interacts with the digital water curtain, showing a beautiful and smart space design, hiding the natural things indoors, creating a realistic version of “The Wizard of Oz”
Before the renovation of “LIFE4 Floor” in Longgang Vanke Plaza After the renovation of “LIFE4 Floor” in Longgang Vanke Plaza
With the unveiling of the brand-new space on the 4th floor, a series of fashion and art activities helped make Longgang Vanke Plaza’s purpose of creating an “ideal life” more clear. The addition of LED transparent screens will create an immersive experience space for commercial complexes for consumers. Bringing another kind of slow-time enjoyment and immersive experience in the box MALL, and enhancing the brand value of the commercial complex also give great significance.
Nowadays, shopping malls are no longer just places to sell goods, but more based on the cultural marketing idea of “life art, art life”, exploring the development space of concept, environment, service and art. Longgang Vanke Plaza, which is positioned to “build a one-stop family shopping center”, has never stopped thinking and practicing on the city’s commerce.
In the future, as we continue to explore more business possibilities, I believe that business imagination will continue to be refreshed, and transparent screens will also be used in more and more extensive scenarios.