In recent years, with the expansion of market demand in the LED display industry and the continuous expansion of application areas, LED display products have shown a diversified development trend. As a rising star in the LED display industry, transparent LED screens are used in glass curtain walls, stage stage display, outdoor advertising and new retail with their advantages such as light and thin, no steel frame structure, easy installation and maintenance, and good permeability, is entering our field of vision in an eye-catching posture.
According to predictions by relevant agencies, the market output value of transparent LED displays will be about 87.2 billion U.S. dollars by 2025. Transparent LED screens, with brand-new application forms, leading development of technology, and design concepts that are close to the needs of the public, make it rise rapidly in a short period of time, and a new blue ocean market has emerged.
The new advantage of transparent LED screen, subvert the traditional display!
Outdoor advertising has always been the most important market for LED displays. However, in recent years, as the light pollution problem of outdoor advertising LED screens has gradually increased, and the structural safety of LED display screens have also attracted users’ attention, the technical standards and installation approval of outdoor LED display screens have become more stringent by relevant agencies. Conventional outdoor advertising LED screens can brighten the city and release information during work. However, due to its steel structure, when the LED display is not in use, it stands in the middle and appears incompatible with the surrounding environment, which greatly affects the city. Beautiful. The transparent LED screen, with its high transparency, invisible installation, high-brightness display, and other characteristics, just make up for the shortcomings of conventional LED display screens in this regard, and to the greatest extent eliminate the problem of urban beauty.
In the application process, the transparent LED screen is mostly installed behind the glass curtain wall, and it will not affect the surrounding environment at all when it is not working during the day. At the same time, because it adopts a new form of indoor advertising and outdoor communication, it circumvents the approval of outdoor advertising.
Application fields of transparent LED screen:
1. Stage stage beauty: transparent LED screens can be diversified according to the stage shape. The transparent, light and thin characteristics of the screen itself can produce a strong perspective effect and make the depth of field of the entire screen longer. At the same time, it does not hinder the stage design to leave the space for the lighting to hang and play, and to give the stage a certain atmosphere and dynamics, and to express the theme more.
2. Large shopping malls: The modern artistic beauty of the transparent LED screen is effectively combined with the shopping mall environment, which has a wide range of application prospects in shopping malls, glass partitions, etc.
3. Chain stores: The distinctive store image can attract consumers to stop and increase passenger flow. The unique design technique allows the transparent LED screen to replace the traditional external wall LED display of the store, and the richer and more vivid video advertisements make the store extremely cool and very eye-catching.
4. Science and Technology Museum: The Science and Technology Museum is an important scene for disseminating scientific knowledge. The transparent LED screen can be customized in special shapes to perceive the magic and mystery of technology.
5. Glass showcase: transparent LED screens have brought revolutionary changes to retailers, and are becoming increasingly popular in the fields of building facades, glass showcase decoration, and interior decoration.
6. Construction media: Especially in the application of glass curtain wall construction, it has gradually become popular in recent years, and various solutions such as glass curtain wall and transparent sky LED curtain have appeared.
7. Leasing industry:
More and more leasing industries tend to apply transparent screens. The transparent LED screen products used for leasing need to be light in weight, thin in structure, with lifting and quick installation functions. The entire screen is fastened and connected by fast bolts, which can be accurately and quickly installed. And the screen can be disassembled, and different shapes can be assembled to meet the requirements of on-site modeling and display.
8. New retail creates an incremental market for transparent LED screens.
In recent years, with the rise of the “new retail” concept, the digital signage industry represented by retail has expanded rapidly. transparent LED screens have played an important role in commercial retail windows, interior decoration, building facades and other fields, bringing new retail A huge change. As we all know, store window display is an important means for retail stores to display and promote products. The emergence of new retail will inevitably promote the development of the commercial display market, and at the same time, it has also created a certain incremental market for LED displays.
There is no doubt that transparent LED screens have become a dark horse in the field of LED display subdivisions, and its wide application is accepted by more and more users. This also indicates that innovation plays a key role in the LED display field. If transparent LED screens want to achieve further development in the commercial display field, it is necessary to increase scientific and technological investment and innovation, and improve products according to the terminal needs of the commercial display market. The expansion of transparent screens will gradually accelerate, and it is expected to become an important development direction for the display industry in the future.
What are the 5 advantages of LED transparent screen in the application field?
1. Modular design to create the size you need
It can be used to make small, medium, large and even super large LED screens without size limitation. In theory, no matter what size you build, the high-quality brightness, high resolution and transparency will remain the same. The lightweight aluminum module frame is perfectly designed to ensure perfect alignment when assembling the digital led signs.
2. Light transmission
The transparent LED screen provides unparalleled transparency (55% to 93%). The traditional window LED display is like a dark wall, so shoppers can’t see the things inside, and they block the sunlight, so your indoor area needs a transparent LED screen with good light transmission.
3. Lightweight and compact, feel different
Considering efficiency and functionality when designing, the transparent led display uses lightweight engineering aluminum and proprietary led technology. This means that the weight of the transparent led display module is only 10 kilograms per square meter, which makes them more cost-effective to transport and easier and safer to assemble.
4. Easy to maintain
Your transparent led screen requires minimal maintenance. The led strip has a long life expectancy and can be replaced quickly and easily when needed, without the need to replace the entire module. As long as the repair is completed within a few minutes at a very low cost, your digital led sign will last for several years.
5. Easily update marketing content
It is very simple to program and update the led transparent screen (static graphics and video). For portable led poster displays, you can program the led display directly from the computer. For larger custom led displays (for example, walls, curves, or cylinders), the control system unit connected to the computer allows you to do it when needed change. The intuitive software interface allows you to conveniently update the display in real time, remotely or in advance programming, so your logo is always up to date.
Analysis of pain points of LED transparent screen:
1. Damage to the lamp beads.
In the past, the transparent LED screen lamp beads were exposed to the outside, and it was easy to be damaged during the transportation. In order to improve this problem, the transparent LED screen of Zhongrun Optoelectronics uses lamp bead glue and PC mask for protection. It can effectively prevent damage during the loading and unloading process.
2. The problem of outdoor waterproofing of transparent screens.
Most of the transparent LED screens on the market cannot be used purely outdoors, while the rental market is often used outdoors. It is common to encounter rain. Waterproofing becomes one of the transparent screens. The big pain point is that the special design of the power box through which the transparent LED screen of Zhongrun Optoelectronics passes, and the lamp bead glue, after continuous research and development and improvement of production links, can have real waterproof performance. Really solve the problem for Wumei transparent LED screen leasing.
In short: In the market where the rental demand for transparent LED screens is increasing day by day, through continuous improvement of technology, there will be more room for development in the future. Zhongrun Optoelectronics has launched the industry-leading LED outdoor waterproof transparent screen, private model industrial design, waterproof IP67, brightness 5000cd, anti-ultraviolet, with a mask, strong toughness, no fading and discoloration, and good transparency. It will appear on Hunan Satellite TV. , Zhejiang Satellite TV New Year’s Eve Party. I believe that the transparent LED screen will be favored by more fields in the future!
Post time: Mar-05-2021